Andrew Goodwin

I researched into Andrew Goodwin's music video theory. This was really interesting to read about as it all made sense and helped me to understand music videos a bit better.

Andrew Goodwin discovered that there are five key aspects of a music video:
1. Thought beats (seeing the sound)
2. Narrative and Performance
3. Star Image
4. Technical Aspects
5. Relation to Visuals

Feedback

Every month we are given feedback sheets from our teachers to do peer assessments. We work in pairs to evaluate each others work and provide feedback for each other. This was the feedback that I got for my blog.

For each point I have created a solution as to how I could improve:

 

- Video doesn't show - the school internet does not allow YouTube, which is what I posted the video to. I could try to find a different way to present my videos.

- Need more member analysis - To improve on this I will finish each band member post and then create a real profile on each of them including pictures.

- Need to use videos a lot more - I plan to create focus groups asking my target audience about the song and what ideas would appeal to them.

- Male and female gaze theory - I will research into this theory and relate it back to how girl bands are portrayed in the news.

My Target audience

https://www.canva.com/design/DACF9ZKoeK4/s1WgJB59EPskDVgI6WQzeA/view?utm_content=DACF9ZKoeK4&utm_campaign=designshare&utm_medium=link&utm_source=sharebutton
Here is a link to my target audience profile. Below are screenshots of each page.

Trial Video

We were given the task as a group to create a short one minute video to experiment with camera angles. The aim was to create a video showing love, so in our group we decided to base it around the idea of love in friendships. although the overall outcome came across as very staged, it still helped me with working out what camera angles to use and how to edit a video.
 
What I learnt:
I learnt that it was important to really plan out a video. We were only given an hour for this task, including filming the footage and editing, so we did the best that we could. It was very hard to create a good story line in such a short amount of time. We focused on the stereotypical shots that would be portrayed in films to show a friendship. If I were to redo this video, I would plan it out more and maybe try using a different editing tool, as I used Movie Maker.

Member 2

Real Name: Meg Williams
Character Name: Nancy Smith

Nancy is 19 years old and was originally from Devon but moved to London when she was 3 years old. She is a very mature girl and enjoys watching films with her friends. Nancy has been singing all her life and is very influenced by her grand mother who used to sing for a living. She has a very supportive family and is currently single.

I did the same as what I did with Lauren; I went through with Meg what Nancy's personality could be and we both formulated answers to each of the questions that would work well for what the character should be like.

History of girl band

Digipak Ideas

Here I have noted down a few initials ideas for what I want my digipak to look like. I tried to include things I had learnt from my digipak research.